My name is Sofya, and I am the founder and lead designer behind VIIVI Floral Studio. I was born and raised in Europe, and my aesthetic has been shaped by the sensibilities I grew up with — appreciation for art, natural beauty, craftsmanship, and the quiet elegance found in old gardens and timeless architecture. That influence continues to guide my work today.

Before becoming a florist, I earned two engineering degrees, which taught me precision, structure, and the importance of intentional design. When I transitioned into floral artistry, these skills blended naturally with my love for romantic, garden-inspired florals. The result is a style defined by movement, texture, and a refined European touch — designs that feel elevated yet effortless.

I am passionate about working with premium blooms and aim to source florals as much as possible from established connections with local farmers. My approach centers around thoughtful composition, emotional storytelling, and creating florals that feel personal to each couple.

I design for those who value beauty, authenticity, and a high-touch experience. For me, flowers are more than décor — they are atmosphere, memory, and emotion. And it is my honor to create that feeling for every wedding I design.